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Published Date: 2022/08/17

[Call for Participants] NewsPicks Studios × Dentsu Inc. "What is the Value of Companies Shaping the Future?" August 30

NewsPicks Studios, creators of next-generation video content, and Dentsu Inc. are recruiting participants for the webinar "What is the Value of Companies Shaping the Future?" to be held on August 30. Guests include economist Yusuke Narita and Dentsu Inc.'s Noritaka Obuse.

In this era of rapid change and uncertainty, how can companies generate sustainable value? How can they present value that cannot be expressed solely in numbers and translate it into corporate growth?

Economist Yusuke Narita, author of "Democracy in the 22nd Century," and Noritaka Obuse, Director of Dentsu Inc. Future Creative Center, will discuss the value of companies shaping the future in today's unpredictable, rapidly changing world, incorporating the latest economic trends. They will also explain NewsPicks Studios' latest solutions for enhancing corporate value.

「未来をつくる企業、その価値とは?」案内告知

【Overview】
Organizer:
NewsPicks Studios
Sponsored by: Dentsu Inc.
Date & Time: Tuesday, August 30, 5:30 PM - 6:30 PM
Cost: Free
Format: Online Streaming

■Register and view seminar details here
 

【Target Audience】
・Business executives who believe their company possesses value beyond what financial statements alone can show
・Marketing personnel struggling to fully communicate the inherent value of their products or services
・Those engaged in video content marketing
・Those seeking detailed information about NewsPicks / NewsPicks Studios to enhance corporate value

【Program】

1. Opening Speech
   Shunsuke Kanizumi, CEO of NewsPicks Studios

2. 〈Special Discussion〉What is the Value of Companies Shaping the Future?
 Economist Yusuke Narita
 Noritaka Obuse, Director, Dentsu Inc. Future Creative Center
 Moderator: Ai Kawaguchi, Business Growth Team Leader, NewsPicks Studios

3. NewsPicks Studios' Future Direction / Latest Solutions
   Yoshiaki Takai, COO of NewsPicks Studios / Business Producer at Dentsu Inc. Startup Growth Partners

【Speaker Profiles】

Yusuke Narita,
Assistant Professor, Yale University; Representative, Hanjuku Virtual Inc.; Economist

Specializes in the imagination and design of business and public policy using data, algorithms, mathematics, and poetry. After graduating from the University of Tokyo (awarded the Ouchi Hyoe Prize for the most outstanding thesis), he earned his Ph.D. at the Massachusetts Institute of Technology (MIT). Has concurrently served as Visiting Associate Professor at Hitotsubashi University, Visiting Assistant Professor at Stanford University, Visiting Researcher at the University of Tokyo, and Visiting Researcher at the Research Institute of Economy, Trade and Industry (RIETI). Recipient of the Prime Minister's Award, Open Innovation Grand Prize, MIT Technology Review Innovators Under 35 Japan, and KDDI Foundation Award for Contribution.


Director, Future Creative Center, Dentsu Inc.

Leveraging "creativity" born from dual-brain thinking—combining creative and marketing perspectives—he discovers breakthrough points for business growth, then executes branding strategies, activation designs, and experience development. Winner of numerous domestic and international awards. Summited Kilimanjaro, Africa's highest peak.


NewsPicks Studios Representative Director and CEO

After working as a magazine writer, joined a publishing company. Engaged in bookstore and distributor sales, then editing women's information and fashion magazines. Began working on weekly magazine editing in 2001, covering topics from crime to IT. Launched the online site 'Nikkan SPA!' in 2011. Served as Editor-in-Chief of 'Weekly SPA!' from 2013. After serving as Editor-in-Chief of 'NewsPicks' from 2018, continues in the role today.


NewsPicks Studios Business Growth Team Leader

Completed a Master's program in the Graduate School of Humanities at Showa Women's University. Held positions including Chief Creative Director at Shogakukan Creative and HuffPost Japan Partner Studio before assuming current role. Engaged in sponsored content production and media business operations. Writes columns on films, foreign dramas, and British/American literature for newspapers, magazines, and web platforms. Member of the TBS Radio Broadcasting Program Council.

Yoshiaki Takai
NewsPicks Studios COO / Dentsu Inc. Startup Growth Partners Business Producer

After joining Dentsu Inc., gained experience in media, marketing, business production, and business development. Led fintech startup "Fans" to victory in a Dentsu Inc.-hosted acceleration program, then spent two years on secondment to execute business growth and co-creation. Returned to Dentsu Inc.'s startup-focused producer organization, Startup Growth Partners, in May 2022. Engaged in supporting startup growth utilizing domestic Dentsu Group assets, while also assuming the role of COO at NewsPicks Studios in August 2022.

■About NewsPicks Studios
NewsPicks Studios is a joint venture established in June 2018 by NewsPicks and Dentsu Inc. to plan, produce, and manage post-text content centered around video. It specializes in practical, educational, and cultural content centered on "economics" for business professionals. Key programs include the dialogue show "WEEKLY OCHIAI" hosted by Yoichi Ochiai, the no-holds-barred news talk show "HORIE ONE" featuring Takafumi Horie speaking candidly, the economic debate program "THE  UPDATE," the economic talk variety show "OFFRECO." hosted by Nobushiko Yoshimura of Heisei Nobushiko, "2040 Proposals from the Future" hosted by Makoto Naruke, and the new-sensation debate program "2 Sides" hosted by Koji Kato.
https://studios.newspicks.com/
 

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