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Published Date: 2014/12/13

Four-Panel Idea: Breakfast...? "Easy Prey" #013

<A lighthearted series in Dentsu Inc. News>
Four-Panel Idea: "A Bit of a Good Deal"
A four-panel comic idea from the planning unit "Good Duck" to make your day just a little bit more fun.
#013 "Breakfast...?"

なんでうちのパパは朝ごはんを食べないのかな? 健康にも仕事にもいいって話なのに。  若い世代ほど食べない人が多いみたいだね。
たしかに大人は忙しいから 食べる時間があったら寝ていたいってことなのかな。  睡眠時間が足りないような 忙しい大人ほど 朝ごはん食べたほうがいいのにね。
だったら 何もしてないで余っている時間に くっつけちゃえばいいんじゃない?
きまり! たとえば「朝食専用車両」ってどう?   通勤電車の中では何もしてないことが多いよね。 でも電車の中でご飯を食べるのってマナーが悪い感じ。 それなら「朝食OK」って車両があったらどうかな。  小さなテーブルとドリンクホルダーがあって 朝のニュースが流れてたりすればなおよし。 通勤時間のひとつの車両だけだったら うれしい人、けっこう多いカモだし、 日本がちょっとだけ健康になるのカモ!

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Last time's "English Conversation Taxi" was also about "making effective use of spare time," and this is the second installment. Especially considering how much time we spend just "commuting" day after day—it adds up to an insane amount of time—I started wondering if there wasn't a better way to use it.

Of course, besides a dedicated vehicle to improve breakfast skipping rates, there could be "English conversation-only vehicles" or maybe even "training-only vehicles." If it's for lessons, scheduling them only during early hours could also help reduce peak commuter traffic. That said, we also want to value time for thinking, zoning out, or even seemingly wasted moments. So, it's important to present this merely as "one option."

To borrow the words of a giant in management studies, time is finite—it can't be bought, sold, lent, or saved—making it humanity's "most scarce resource." I believe there are still many other good combinations of "spare time" and "ways to use it effectively."
What would you combine?

Reference: Ministry of Health, Labour and Welfare "2012 National Health and Nutrition Survey Report"

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#012 "What about extracurricular activities...?"
#011 "What about children's playgrounds...?"
#010 "Youth Voter Turnout...?"
#009 "How to Choose Where to Live?"
#008 "Why take childcare leave...?"
#007 "What's with the true/false on tests...?"
#006 "What's littering...?"
#005 "Shopping...?"
#004 "What is walking while using your phone...?"
#003 "What about waiting at the hospital...?"
#002 "Sunday evenings...?"
#001 "What about Children's Day...?"


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Easy Prey

A unit of four planners who say they want to make the world a little happier with the power of ideas, but might just be a bunch of ducks who love brainstorming as an escape from reality. For any encouragement, criticism, or inquiries, please contact us here ( iikamo@dentsu.co.jp ).

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